4 in 10 seniors now own smartphones
more than double the share that did so in 2013.
Today 34 % of seniors use social networks compared to only 12 percent five years ago.
82 percent of baby boomers and seniors run searches online related to what they’re interested in.
The baby boomer generation spends around 27 hours weekly online.
It is evident the Medicare marketing landscape is changing and Medicare agents who don’t embrace this shift toward digital communication will be left behind.
That is why Plan Advisors is partnering with The Marketing Squad to bring digital marketing best practices to Medicare marketing.
With 12+ years of experience serving small businesses and solopreneurs, The Marketing Squad knows what it takes to generate new leads and grow a business.
Their team of experts employ proven strategies such as inbound marketing, digital advertising, and visual storytelling to reach ever-increasing audiences.
Recently they’ve turned their efforts toward Medicare marketing and are seeking to become the industry leaders in reaching seniors through effective messaging and simplified digital engagement.
Reach a new audience or go deeper with your growing network with a digital marketing campaign tailored to your goals.
Marketers from The Squad will meet with you to understand your goals and put together a plan utilizing social media, Google ads, emails and more.
Invest in a campaign to…
Whether you’ve written hundreds of Medicare contracts or you’re looking to write your first, an informative online presence is a must.
A simple website informs visitors of the kinds of coverage you offer and gives them an easy way to connect with you. A more elaborate site may include a blog for sharing the latest news or integrations with the tools you use to run your agency. The Marketing Squad can help you with everything from a single page site to a multi-page site with custom content and relevant integrations.
Invest in a website to…
BRANDING & LOGOS
As your digital marketing footprint grows you’ll introduce yourself to more and more people through your website and social media platforms.
Having a strong logo that captures the essence of you and your agency is important, but branding is more than a distinct logo. Branding ties together everything your name touches: your website, presentations, business cards, email signature, signage, and more. The Marketing Squad knows that consistency is key and have to tools to bring your brand to life.
Invest in a branding project to…
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